FastForward2012

I'm a designer, exploring.

Trying to figure out how to "live the life."

I love bikes. One more is always ok.

I work in New York.

Coors Light loves Spiderman

In the new Coors Light ads for TV and radio, their new sign-off slogan is “With great beer comes great responsibility” Pretty clever to copy Spidey, but I wonder if they intended to…. They probably hired some college kid to write for their ads, and he came up with it, and never even told them of the ties to our favorite webslinger. Better than Bud’s “Drink Responsibly.”